Professional Website Design & IT Support for Adelaide Small Businesses
GenBizTek provides:
Professional web design
Woocommerce development
Full-service IT support
For small businesses in Adelaide and across Australia.
We offer hosting, business email, website maintenance, and responsive tech support to help clients grow their online presence efficiently.
FAN OF LASHES
e-Commerce, SEO, Migration from WIX
Fan of Lashes supplies premium silk eyelash fans to lash artists and salons across Australia and abroad. Prior to the pandemic, the business achieved turnover of $35K+ per month but has since shifted focus primarily to the domestic market.
In 2019, GenBizTek was engaged to rebuild their WIX-hosted site into a more flexible and scalable WordPress solution with WooCommerce e-commerce integration. Product data was streamlined, and professional imagery was designed to enhance the brand’s presentation.
Since then, the site has been upgraded twice with refreshed content, SEO enhancements, and analytics tracking. MailChimp was implemented for CRM and communications, and ongoing support has included marketing insights such as customer statistics and demographics.
Key Deliverables
- Migration from WIX to a custom WordPress site
- WooCommerce e-commerce store setup and configuration
- Product data standardisation and optimisation
- Custom-designed product imagery
- SEO implementation and analytics integration
- MailChimp setup for CRM and communications
- Ongoing content upgrades and marketing support
Website Features
A multi-page professional Business to Business e-commerce site with:
A few dozen products with variations
International sales and shipping
MailChimp integration and User Form
Google Schema Structured data
Product Feed to Meta and Google
Google Analytics and Search Console.
“I am so pleased with how Phil assists me to keep my website and ordering system up to date. If I ever need anything changed or updated, he gets to it quickly and always lets me know if there is anything he suggests we could change.“
“I am so pleased with how Phil assists me to keep my website and ordering system up to date. If I ever need anything changed or updated, he gets to it quickly and always lets me know if there is anything he suggests we could change.“
